Built for K-12 Schools, Tutoring & Childcare

Every Family Welcomed. Every Student Matched. Every Family Coming Back.

A 6-model AI family-engagement engine purpose-built for private schools, charter schools, tutoring, and childcare. Replies to family inquiries in seconds, matches tutors, supports bilingual families, and re-enrolls year over year, in 91+ languages, 24/7.

  • SOC 2 Type II
  • Brand-Safe by Design
  • Live in Days, Not Quarters
  • 91+ Languages, Native
ConversionIQ on stage at the 2026 ARDY Awards, holding the trophy

2026 Ardy Winner

Best AI Product

Advertising, Promotion & Communications

The Industry, By the Numbers

A $300B U.S. K-12 ecosystem won family by family.

Families compare 4-6 schools and tutoring options before deciding. The school that responds with warmth, in their language, with the right next step, wins the family.

  • $300B+

    U.S. private K-12 + tutoring spend[1]

    Combined private school tuition, tutoring, and supplemental learning.

  • 50M

    U.S. K-12 students[2]

    A massive base of families making annual education decisions.

  • 40%

    Families consider 4+ options[3]

    Most families compare multiple schools or tutoring providers before committing.

  • 91+

    Languages supported

    Native conversation, not translation, for every family.

Where Families Drift

Six leaks every head of school and director feels.

You probably recognize all six. Each one quietly suppresses inquiry-to-tour, tour-to-app, app-to-enroll, and re-enrollment.

Inquiry response is slow and impersonal

A family at 9pm Tuesday gets a generic email Friday. They have already toured 2 other schools.

After-hours leads die

Most family-research happens after work and on weekends. Phone trees are the wrong tone.

Bilingual families need cultural respect

Spanish, Mandarin, and Portuguese-speaking families need conversation in their language and respect for cultural norms.

Social comments are pure intent, missed

Every "are you accepting students?" comment is a hand-raise. Most go unanswered.

Re-enrollment slips when families wait too long

Current families that drift past re-enrollment windows are vulnerable to competitor pitches.

Happy families never refer, or review

Word-of-mouth is the #1 channel. Most schools never ask current families to share.

Plays You Could Be Running Today

Six high-impact plays for K-12 and tutoring, and these are just the start.

These are six of the plays we see drive the fastest enrollment and retention lift, family inquiry, tutor matching, bilingual support, social, re-enrollment, and reviews. Powered by ChattiLive™, CommentResponder™, and DottiDeepLink™. Our platform is configurable to any flow you can name, this is the start of the menu, not the end of it.

  1. Family Inquiry & Tour

    Welcome the family in seconds

    ChattiLive™ replies in seconds, qualifies fit (grade, focus, support needs), and books the family tour. DottiDeepLink™ resolves the family before the first message.

    • Sub-minute reply on web, SMS, and social
    • Family tour and shadow day booking
    • Application packet sent in-thread
  2. Tutor Matching

    Match the student to the right tutor and book session 1

    ChattiLive™ runs a fit qualifier (subject, level, format, schedule) and books the discounted first session with the matched tutor.

    • Subject + level + format matching
    • Discounted first-session booking
    • Diagnostic queued for session 1
    Powered byChattiLive™
  3. Bilingual Family Support

    Welcome families in the language of home

    ChattiLive™ on verified WhatsApp Business with green-check trust runs native conversations in 91+ languages, with bilingual director routing and culturally-aware tone.

    • Official WhatsApp Business API, green-check verified
    • Native conversation in 91+ languages
    • Cultural fluency, not translation
    Powered byChattiLive™
  4. Social → Tour

    Capture every IG family question

    CommentResponder™ replies in your brand voice in seconds, hides spam, and pulls high-intent commenters into private DMs where ChattiLive™ books a tour.

    • Real-time replies on Meta and TikTok
    • Auto-DM high-intent commenters to admissions
    • Tone-of-voice guardrails enforced by Auditti™
  5. Re-Enrollment

    Lock in next year before families look elsewhere

    ChattiLive™ runs re-enrollment outreach with financial-aid renewal, sibling discounts, and lock-in incentives, lifting retention.

    • Re-enrollment + financial-aid in one thread
    • Sibling-discount checks at renewal
    • Lock-in offers before the deposit deadline
    Powered byChattiLive™
  6. Reviews & Family Referrals

    Turn current families into your best marketing

    ChattiLive™ runs end-of-year review requests and warm referral capture from current families with credit incentives.

    • EOY review requests on Google / GreatSchools
    • Warm-referral capture with tuition-credit incentive
    • Tone-of-voice guardrails enforced by Auditti™
    Powered byChattiLive™

These are just six of the highest-impact plays. Our platform runs many more.

Have a flow in mind that is not on this list? Our platform is configurable to any sales, service, or retention conversation you can name. We start with the play that moves the needle fastest, then layer on the rest as you scale.

Tell us your play

See the Platform in Action

Real conversations our platform is having right now.

Six conversations powered by ChattiLive™ and CommentResponder™, on-brand, family-aware, in their language.

SMS · Family Inquiry

Replied in seconds

Admissions

with Tasha

    Play 01

    Welcome the family considering your school for next year.

    Play 1 of 6

    The Engine Underneath

    Six AI models. One family-engagement playbook.

    Single-model chatbots guess. Our patent-pending architecture coordinates six specialized models that cross-validate every reply against your school, your tone, and the realities of family decision-making.

    The six models

    Aligns every conversation to your KPIs. Revenue per lead, show rate, retention, every reply has a target.

    Why ConversionIQ

    Built for the realities of K-12 enrollment and family trust.

    • Patent-pending multi-model engine

      Six specialized models that cross-validate every reply. Single-model chatbots cannot match this for accuracy or steering.

    • Plugs into the stack you already run

      Salesforce, HubSpot, GoHighLevel, Zoho, plus custom platforms via API. Bi-directional sync, zero rip-and-replace.

    • Live in days, not quarters

      Ingests your website, brochures, and playbooks instantly. Pilot one play in days, not a six-month implementation.

    • SOC 2 Type II certified

      Enterprise security, data segregation, encryption at rest and in transit. Your data never trains public models.

    K-12 & Tutoring FAQ

    What schools and tutoring providers ask first.

    Short answers to the questions we get asked on nearly every kickoff call.

    It scopes grade, subject, goals, and schedule against your programme rules, then books the consultation or matches the tutor, so families get an answer while intent is still high.

    91+ languages natively, which matters most here because the parent making the decision may not be the one who filled in the form.

    Re-enrolment runs as a play timed to your calendar, reaching families on the channel they actually answer rather than through a letter home.

    The agent is configured to engage the parent or guardian for anything requiring a decision, collects only what your enrolment process needs, and escalates to staff on the cues you define.

    Talk to an Education Specialist

    Pilot one play. See the lift in weeks.

    Tell us where the biggest leak is, family inquiry, tutor matching, bilingual, social, re-enrollment, or reviews, and we will scope a focused pilot you can stand up fast.

    1. 30-minute working session

      No generic deck. We map your highest-leverage flow live.

    2. Pilot scoped in days

      One channel, one play, one measurable KPI to start.

    3. Plays nice with your stack

      CRM, PMS, ad platforms, dialer, no rip-and-replace.

    [1] U.S. private K-12 and tutoring market sizing per IBISWorld and the National Center for Education Statistics (NCES). ibisworld.com · nces.ed.gov.

    [2] U.S. K-12 enrollment per the National Center for Education Statistics (NCES), Digest of Education Statistics. nces.ed.gov.

    [3] Family decision-making behavior per the National Association of Independent Schools (NAIS) Trendbook. nais.org.